Jane Power

Marketing Director Australia & New Zealand, Bupa

Jane Power

Marketing Director Australia & New Zealand, Bupa

Biography

Jane is a commercially oriented and forward-thinking leader with proven success in delivering strategic marketing outcomes across a range of industries.

Starting in media and public relations, Jane’s marketing career has spanned across retail, financial services and now the health sector.

Launching one of the first shopping ‘loyalty cards’ at Westfield unlocked a passion for loyalty marketing which led Jane’s career to financial services across CBA, NAB/MLC and the Suncorp Group.  During this time, she had the privilege to work with brands such as AAMI and Suncorp across large scale insurance brands whilst she built a Direct Life insurance business for the Suncorp Group.

Jane joined Bupa in 2013 and after two years in the role of Director, Brand & Health and Care Marketing for Bupa, Australia and New Zealand – where her diverse remit included marketing strategy, ANZ and Global brand, sponsorships and activations, content, social media and the Financial Services business at Bupa –  Jane was appointed the Marketing Director for Australia & NZ in January 2017.   Leading the Marketing team at Bupa enables Jane to continue to marry her personal passion for Health and Wellbeing with an organisational purpose – Longer, healthier, happier lives.

Jane is also a mother of two girls, and strives for work/life “integration” as she juggles work and home life with a smile and strong sense of humour.

All session by Jane Power